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Press Release

For Immediate Release:
March 24, 2015

Office of The Attorney General
John J. Hoffman, Acting Attorney General

Division of Consumer Affairs
Steve C. Lee, Acting Director

Division of Law
Jeffrey S. Jacobson Director
  For Further Information and Media Inquiries:
Jeff Lamm
Neal Buccino
(973) 504-6327

New Jersey Division of Consumer Affairs Files Action Against Morris County Used Car Dealership for Alleged Consumer Fraud and Motor Vehicle Advertising Violations

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NEWARK – The New Jersey Division of Consumer Affairs has filed suit against RLMB, Inc., a used car dealership located in Ledgewood, alleging that the dealership, among other things, advertised used motor vehicles for sale without disclosing to consumers the vehicle’s prior damage or prior use, sold vehicles “as is” when they qualified for a warranty, and permitted third parties to advertise, offer for sale and/or sell used motor vehicles that were titled to RLMB on Craigslist.

The state’s ten-count complaint, filed in State Superior Court in Morris County, alleges that RLMB and its manager, Michael L. Bloom, violated the Consumer Fraud Act, the Motor Vehicle Advertising Regulations, the Automotive Sales Regulations, the Used Car Lemon Law (UCLL) and UCLL regulations.  The state seeks consumer restitution, reimbursement of attorneys’ fees and costs, and civil penalties that range up to $10,000 for each violation of the statutes and/or regulations committed by the defendants.

“This is just the latest of a number of recent enforcement actions involving the advertisement and sale of used motor vehicles,” Acting Attorney General John J. Hoffman said.  “We will continue to protect buyers of used motor vehicles by making certain that dealers provide information as to prior use and damage to help the consumer determine the actual value of a vehicle.”

The complaint also alleges that defendants:

  • Failed to provide consumers with title and registration to used motor vehicles prior to the expiration of temporary title and/or registration;
  • Required that consumers sign blank sales documents;
  • Offered used motor vehicles for sale at the dealership location that did not have prominently displayed the Federal Trade Commission Used Car Buyers Guide, a document which, among other things, indicates whether such vehicle comes with a warranty;
  • Offered for sale used motor vehicles that did not have the total selling price conspicuously posted;
  • Advertised and/or offered for sale used motor vehicles through the RLMB website, without the required statement that “price(s) include(s) all costs to be paid by a consumer, except for licensing costs, registration fees and taxes.”;
  • Failed to itemize documentary service fees;
  • Since at least 2007, failed to pay the $.50 administrative fee for each used motor vehicle sold, as required by the UCLL and UCLL regulations.

“We intend to hold RLMB and Bloom accountable for the deceptive practices that we alleged in our complaint,” Acting State Consumer Affairs Director Steve Lee said. “We want to make certain that consumers receive all appropriate disclosures as to warranty, price, prior vehicle use and damage, so that they can make an informed decision when buying a used car or truck.”

Investigator Kelly Fennell in the Division of Consumer Affairs Office of Consumer Protection conducted the investigation of RLMB.

Deputy Attorney General Erin M. Greene in the Consumer Fraud Prosecution Section within the Division of Law is representing the state in this action.

Consumers who believe they have been cheated or scammed by a business, or suspect any other form of consumer abuse, can file an online complaint with the State Division of Consumer Affairs by visiting its website or by calling 1-800-242-5846 (toll free within New Jersey) or 973-504- 6200.

Follow the Division of Consumer Affairs on Facebook , and check our online calendar of upcoming Consumer Outreach events.


Last Modified: 7/21/2015 8:47 AM